From time to time I speak to practitioners who are desperately trying to save their practices. In fact, this happens more often than I’d like to admit. And often these are talented practitioners and healers whose only problem may be they’ve never been properly taught the business side of running a practice.
The fact is, in school we are not taught to run a business, and being a wonderful healer just isn’t enough.
As you know, I’m a big proponent of using technology as a marketing tool to help you bring in new patients.
But this article is NOT about doing that.
Rather, I’d like to address an even LARGER and more IMMEDIATE source of patients for any established practice. I’m talking about the patients you already have.
Whether you call them past patients, inactive patients, or just folks who haven’t been in to see you lately, statistically speaking these folks make up 79% of any acupuncture practice. This means that for every single patient you see this year, there are at least 4 (maybe more) who already know and trust you, but for whatever reason are not currently seeing you.
If it ever feels like you’re only seeing 20% of the patients you ought to be seeing…you’re right.
So What to Do?
My friend Jeffrey Grossman at Acupuncture Media Works wants to help you turn this situation around. He’s been working on a training program to guide you, step-by-step, through the rewarding process of reaching out to—and reactivating—your inactive patients. He’s got it all worked out and detailed in a program that really works. He knows it works because he’s been testing it in his practice with wonderful results.
One of his bonuses, in fact, will be how to integrate AcuGraph into this process. I’ll be a guest instructor for him, and I’ll be teaching about how to use AcuGraph as one of the ways to reactive and retain patients in your growing practice.
This is sure to be great material!
Click Here for a FREE video presentation about the program. Check it out!
Wishing you and your patients much success,
Dr. Adrian Larsen
Miridia Technology Inc.
PS: As an added bonus, everyone who signs up for the Patient Reactivation Training from my link will get a private bonus. I’ll be giving you FREE access to our Seminar Series Training Module 11: Marketing your Practice. This seminar training is from our AcuGraph 4 Live Training Seminar, and sells for $39.00 separately. This means that you’ll get all the training from Jeffrey about reactivating patients, as well as the best marketing training available for how to use AcuGraph as the cornerstone for marketing your practice. Don’t miss this awesome opportunity!
This is about the PIE score. : How can the pie score go down from 60 > to 49 when only two split colums go down one by 2 the other by three points ?
All LOWs disappeared but came up split. The mean average increased as the rest all scored higher. The upper mean (red) went from 50 to 72, green average 41>61; lowest mean 32>50
1st score 6 green (n) > 4 green; One split > 7 splits;
2 excessive > 1 excessive (GB). The patient had been hit by a psycosomatic storm, sha admits, but Im surprised that the PIE score went down when practically everything else went up. HELP.
The PIE score is based on a large number of factors including the number and severity of splits, deficiencies and excesses, the yin/yang balance, right/left balance, upper/lower balance, overall mean, etc. Without seeing the graphs in question, it’s difficult for me to tell what changed, but the algorithm is set up such that it only goes down if the graph is less balanced. If you’d like to email me the graphs, I’ll be glad to give you more information.
THANKS & KIND REGARDS
Thanks for sharing this Adrian, and for all that you do to keep the acupuncture profession moving forward! Kevin